2026 Roundup

Best ImprovMX alternatives
for custom domain email

ImprovMX can't send for free, caps Premium at 30 domains, and needs manual DNS for every one. Here are five alternatives for sending as you@yourdomain.com, compared honestly.

The best ImprovMX alternative, in one paragraph

ImprovMX is forwarding-first: its free plan receives email but cannot send, and SMTP sending is gated behind the Premium plan at roughly $108/yr, which also caps you at 30 domains and still requires manual DNS configuration for every domain you add. The strongest alternative for most people is SendMailAs, which lets you send and receive from your custom domain on the free tier, costs $29/yr flat for unlimited domains with no per-domain cap, configures DNS automatically through Cloudflare, and works entirely inside your existing Gmail with DKIM signed by your own domain. Other honest options: Forward Email (~$36/yr, fully open source, manual DNS), Cloudflare Email Routing (free but forwarding-only with no sending), addy.io (privacy-focused aliasing), and Zoho Mail (a free-tier standalone mailbox rather than a Gmail integration). Pick SendMailAs for Gmail-native send and receive, Forward Email for open source, and Cloudflare for free receive-only forwarding.

Quick verdict

Best overall / free sendingSendMailAs
Best open-sourceForward Email
Best free receive-onlyCloudflare Routing
Best for privacy aliasesaddy.io
Best standalone mailboxZoho Mail

Each alternative, reviewed

Honest pros and cons. No affiliate links. No sponsored picks.

SendMailAs

Our pick

Send and receive custom domain email inside Gmail. Auto DNS.

Free / $29/yr

Best for: Gmail users who want free sending and zero-friction setup

Pros

Send AND receive on the free tier (no Premium gate)
$29/yr flat for unlimited domains - no 30-domain cap
Pre-generated records, auto-verified (no per-domain manual setup)
DKIM signed with your own domain, no 'via' banner
Lives inside your existing Gmail, 5-minute setup

Cons

-No API or webhook support (ImprovMX has these on Premium)
-No standalone mailbox (Gmail only)
-No long-term email log retention
SendMailAs vs ImprovMX

Forward Email

Open-source email forwarding and hosting.

Free / ~$36/yr

Best for: Developers who value an open-source, auditable codebase

Pros

Fully open-source codebase
Hosted encrypted mailbox on paid plans
Unlimited domains on paid plans
IMAP access for standalone use

Cons

-Free plan is forwarding only (no sending)
-DKIM often signed with their domain unless configured
-Manual DNS setup required per domain
SendMailAs vs Forward Email

Cloudflare Email Routing

Free, reliable forwarding from your Cloudflare domain.

Free

Best for: Receive-only setups where you never need to send

Pros

Completely free, no domain limits
Backed by Cloudflare's infrastructure
Fast setup if your domain is already on Cloudflare
Catch-all and per-address routing rules

Cons

-Forwarding only - cannot send from your domain at all
-No 'Send mail as' equivalent
-Requires the domain to use Cloudflare

addy.io

Privacy-focused email aliasing and masking.

Free / ~$12-36/yr

Best for: Privacy users who want disposable, maskable aliases

Pros

Strong alias masking and privacy controls
Open-source and self-hostable
Generous alias limits on paid tiers
Good for protecting your real address

Cons

-Alias-first, not a full send/receive identity tool
-Custom domain sending is limited vs a Gmail integration
-Manual DNS for custom domains

Zoho Mail

Standalone webmail with a free tier and cheap mailboxes.

Free / ~$12/yr+

Best for: People who want a separate mailbox, not a Gmail add-on

Pros

Free tier for a single custom domain
Inexpensive paid mailboxes
Full webmail, IMAP/POP, and calendar
Established provider with support

Cons

-Standalone product, not Gmail-native
-Free tier is web-access only with limits
-Manual DNS configuration

Side-by-side comparison

ImprovMX and all five alternatives. Scroll sideways on mobile.

AlternativePrice (annual)Sends email?DNS automation
ImprovMXFree / $108/yrPaid only (Premium)Manual, per domain
SendMailAsPickFree / $29/yrYes (free tier)Automatic (Cloudflare)
Forward EmailFree / ~$36/yrPaid onlyManual
Cloudflare Email RoutingFreeNo (forwarding only)Auto (on Cloudflare)
addy.ioFree / ~$12-36/yrLimitedManual
Zoho MailFree / ~$12/yr+Yes (standalone)Manual

Prices are annual and approximate. ImprovMX Premium ~$108/yr (30-domain cap). Prices as of May 2026.

When to stay on ImprovMX

ImprovMX is a solid product for one audience in particular. If you rely on any of the following daily, Premium may still be the right tool:

REST API for domain and alias management
Webhook notifications on email events
Long retention email logs (up to 180 days)
Programmatic, scripted alias provisioning

But if you just want to send and receive as you@yourdomain.com inside Gmail without paying $108/yr? You're overpaying.

Common questions

ImprovMX is forwarding-first: the free plan receives email but cannot send. To send from your custom domain via SMTP you need the Premium plan at $9/month ($108/yr), which also caps you at 30 domains and still requires manual DNS for every domain. People who want to send for free, cover unlimited domains, or skip manual DNS look elsewhere.

For most people it's SendMailAs. It lets you send and receive from your custom domain inside Gmail, includes sending on the free tier (no $108/yr Premium gate), is $29/yr flat for unlimited domains, and pre-generates the exact DNS records for you to copy-paste at your existing DNS host with automatic verification instead of the per-domain manual research ImprovMX requires.

SendMailAs is the closest: its free plan covers 1 domain with 2 addresses and includes both send and receive. ImprovMX free is receive-only. Cloudflare Email Routing is free but forwarding-only - it cannot send at all. Forward Email's free tier is also forwarding-only; sending requires a paid plan.

Forward Email is open-source and around $36/yr for sending plus a hosted mailbox. It's a strong pick if you value an auditable codebase, but DNS is still manual and outbound mail is typically DKIM-signed with their domain rather than yours unless you configure it carefully.

Only partially. Cloudflare Email Routing is free and reliable for forwarding incoming mail to Gmail, but it does not support sending from your custom domain at all. If you only need to receive, it works. If you need to reply or send as you@yourdomain.com, you'd pair it with another service - or use SendMailAs, which handles both.

addy.io is alias and privacy focused (great for masking addresses, less so as a full send/receive setup). Zoho Mail offers a free tier and cheap paid mailboxes but is a standalone webmail/IMAP product, not a Gmail-native 'Send mail as' integration. Both are valid depending on whether you want privacy aliases or a separate mailbox.

On the Premium plan, yes - Premium covers up to 30 domains. Free is limited to 1 domain. SendMailAs Pro is $29/yr with no per-domain fee and no 30-domain cap, which is why it's the common pick for people running many domains.

Not if SPF, DKIM, and DMARC are set correctly. Properly configured, deliverability is comparable across these services. The practical difference is setup: ImprovMX needs you to research and craft DNS per domain, while SendMailAs pre-generates the exact records (with DKIM aligned to your own domain so there's no 'via' banner) for you to copy-paste at your existing DNS host and then verifies them automatically.

Send for free, on unlimited domains.

First domain free. Auto DNS. No $108/yr Premium gate.

Get started free